"Attract, recruit, and retain."  Branding as an Employer of Choice communicates the individuality or uniqueness of your organization while promoting it as a preferred place to work. Essential to attracting and creating ideal professionals, it is equally important to hone and retain existing talent. When all components of branding as an Employer of Choice are in place, it becomes a turnkey talent management solution, saving precious recruiting and retention budgets.   Incorporating people strategies while branding as an Employer of Choice helps to attract ideal professionals and candidates who are aligned with your way of doing business. Bonus - these same professionals BELIEVE they can THRIVE in your corporate brand.

Video styles differ according to branding need. One option is consulting with The Pipeline: Strategies' in-house professional who has an impressive portfolio of camera work (photography, film & videography, drone) and post-production services.   The second option is geared for branding as an Employer of Choice, corporate communications, branding assets and collateral, training, and event presentations that include recruitment marketing & creative campaigns, marketing videos & logo reveals, trainer guides, presentations, and event planning.

Andragogy refers to methods and principles used in adult education and, literally, means "leading man."   Typically used in training & development, andragogy holds six design principles:  1.  The need to know why adults need to learn something.  2. The need to build on experience. 3. The need to feel responsible for learning. 4. The need to solve an immediate problem being the impetus to learn something. 5. Adults want their training to be problem-focused. 6. Adults learn best when motivation comes intrinsically.

The Pipeline: brand was born from the idea that organizations function from people pipelines, while marketing solutions created through adult learning theory form a unique bonding experience between the brand and consumer.  Combine the two and you have a powerful strategy to bring people to your brand – as an Employer of Choice or as a loyal consumer. Get your strategy by jumping into The Pipeline.

A paid membership program to receive access to privileged and restricted access government awards (contracts and awards).  There are active and pending membership tiers.

Founder, Kim McCarthy, is passionate about volunteering, advocating the benefits of working with local community, residents, and environment.  While there are many ways to involve oneself, Kim took it a few steps further by pursuing a partnership with Care Quilt, a Canadian-based caregiving company that improved upon the industry agency downsides.  

Learn how Kim designed an intentional community that can include a model similar to Dementia Village.  Read more about Hemp Communities -  https://www.ic.org/directory/hemp-communities/

We have established affiliate agreements with various brands and invite new affiliates to join our downline, where you’ll benefit from personalized concierge support.

People strategies is the synergy between business goals and people processes. It is a well-thought-out system of people practices that ensures this alignment maps to the overall organizational strategy.       It is not one department, rather, an amalgamation of human resources, training & leadership development, talent acquisition & recruiting, organizational efficiency, business resumption & emergency preparedness, and industrial/organizational psychology.  

Digital presentations, publications and documents are formatted in a proprietary formatting style that includes a method of adult learning. We prefer using this formatting style instead of APJ style because it creates a bond between the reader and the brand, product, or content, in addition to being an educational medium.   

Absolutely! We enjoy bridging the creative process with adult learning methods for making impacts with campaigns, events, and markets.   Simply schedule a call to speak details. We look forward to your exciting project!  

Yes! The Pipeline: Strategies collaborates with Strategic Development Partners, depending on industry. Please schedule time via our calendar (found in footer).   You can also join The Pipeline: Strategies' Direct-Connect Networking tier to get the best kind of strategic partnership hookup.

YES!  We are an active registered government entity, with WOSB and EDWOSB certifications.  We welcome subcontracting opportunities with prime contractors as well as requests from Procurement Officers.

The Pipeline: Strategies works with all industries.

The Pipeline; Strategies Affiliate Program provides individuals and organizations a chance to earn commissions by promoting our subscription services, such as Caregiving Through The Pipeline, Pipeline Procurement Partner Program, and Patreon Premium Pipeline Access membership. We also offer affiliate marketing opportunities for photography and videography services. Additionally, we have established affiliate agreements with various brands and invite new affiliates to join our downline, where you’ll benefit from personalized concierge support.